High fives, big smiles, and hope

Every year, eimagine partners with the Heroes Foundation and participates in the Team Joey LEGO drive, to help brighten the days of children battling cancer.  What may seem, at first, like a simple toy – quite actually holds the power to provide an experience for pediatric cancer patients and the opportunity for kids to let their imagination and curiously soar.

It’s an honor to be a part of the special moment in a child’s day where they can play and, even if for a short while, distract themselves from the reality of their situation.

This year, with the help of our generous eimagine team members, we were able to collect over 50 boxes of LEGOs to be delivered and distributed to so many deserving children at Riley Hospital.

Thank you team!



About Team JOEY

The mission of Team JOEY is to further the battle against pediatric cancer through research and to support young cancer patients with small-but-mighty LEGO bricks, in-hospital parties and more! In November 2010, 7-year-old Joey Keller was diagnosed with Medulloblastoma, a highly malignant primary brain tumor that originates in the cerebellum. He lost his battle two years later. Joey fought with the spirit and attitude that amazed and inspired family, friends and even caregivers. Those who have been affected in one way or another by Joey banded together to form what is now the Heroes Foundation’s Team JOEY program. For more, visit heroesfoundation.org/team-joey.

About the Heroes Foundation

The Heroes Foundation serves the Indiana cancer community by providing meaningful support to cancer patients, education to promote cancer prevention, and resources to advance research for a cure. The organization was co-founded by cancer survivor Vince Todd Jr. and his wife Cindy Todd in 2000. For more, visit heroesfoundation.org.